Privacy Policy – HappyTails & Yev™
Privacy Policy
Effective Date: July 11, 2025
Your privacy is important to us at HappyTails & Yev™ This Privacy Policy explains how we collect, use and protect your personal information when you visit our website or place an order.
If you have any questions, you can contact us at:
1. Information We Collect
We collect the following types of personal information:
- Contact details – name, email address, phone number, billing and shipping address.Order information – products purchased, payment method, transaction ID, order history.
- Account information – username and password if you create an account on our store.
- Marketing preferences – your choices about receiving newsletters and promotional emails.
-Technical data– IP address, browser type, device information, pages you visit and how you interact with our site.
- Cookies and similar technologies – small data files stored on your device (see “Cookies” below).
We collect this information when you place an order, create an account, sign up for our newsletter, contact us, or browse our website.
2. How We Use Your Data
We use your information to:
- Process orders and deliver products Fulfil your orders, process payments, arrange shipping and handle returns or exchanges.
- Communicate with you
Send order confirmations, shipping updates and respond to your questions or support requests.
- Send marketing communications
With your consent, send newsletters or promotions about our products. You can unsubscribe at any time by using the link in the email.
- Improve our store and services
- Analyse how customers use our website to improve our products, content and user experience.
- Comply with legal obligations Maintain records for tax, accounting and other legal requirements, and prevent fraud.
3. Legal Bases (EU/UK Customers )
If you are located in the European Economic Area or the UK, we process your personal data based on:
- Performance of a contract - to process your orders and provide our services.
- Consent - for example, when you subscribe to our newsletter.
- Legitimate interests - such as improving our store, preventing fraud and protecting our business.
- Legal obligations - to comply with tax, accounting and other laws.
4. Sharing your information
We do not sell or rent your personal data.
We may share your information with trusted third parties who help us run our business, such as:
- Shopify - our e-commerce platform that hosts our online store.
- Payment providers - to process your payments
- Shipping carriers and logistics partners - to deliver your orders.
- Analytics and marketing partners – to analyse website traffic and measure our advertising (for example, email service providers or advertising platforms).
These service providers only receive the information necessary to perform their services and are required to protect your data.
We may also share information if required by law or to protect our rights or the rights of others.
5. Cookies
We use cookies and similar technologies to:
- Keep our website functioning properly and secure.
- Remember your cart and preferences.
- Understand how visitors use our site and improve performance.
- Show relevant advertising.
You can control cookies through your browser settings. If you block certain cookies, some parts of our website may not work correctly.
6. Data Retention
We keep your personal information only as long as necessary to fulfil the purposes described in this policy, including:
- Order and payment records – kept for at least the period required by tax and accounting laws.
- Marketing data – kept until you unsubscribe or ask us to delete your information.
When we no longer need your data, we will delete it or anonymise it.
7. Your Rights
If you are located in the European Union, you have the right to:
- Access your personal data
- Request correction or deletion of your data
- Withdraw consent at any time
- Request data portability
To exercise these rights, please contact us using the information below.
8. Data Security
We take reasonable measures to protect your personal information and ensure it is handled securely and responsibly.
9. Contract Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Email: support@happytailsyev.com
Brand: Happy Tails & Yev™